9Šmidchens, Guntis. "Folklorism Revisited." Journal of Folklore Research 36.1 (1999): 52+.
An earlier definition (Moser, 1962): "Second-hand mediation and presentation of folk culture." Šmidchens also offers his own definition: "The conscious recognition and repetition of folk tradition as a symbol of ethnic, regional, or national culture."